Senior Media Buyer

About the company:

Global affiliate & media buying powerhouse with over 6 years of experience driving traffic, building communities, and scaling offers across the most competitive verticals: iGaming, Nutra, and Finance.

Sources: Facebook and/or TikTok Ads and/or In-Ap

Requirements:

• At least 2 years of experience in Media Buying;
• Deep knowledge of Facebook Ads Manager and/or TikTok Ads and/or In-App and other advertising platforms;
• Experience with trackers, including integrations and building comprehensive reports;
• Ability to scale campaigns and manage large budgets in Tier 1/2/3 countries;
• Excellent knowledge of creative optimization and target audience management;
• Leadership skills and the ability to coach others

Responsibilities:

• Developing a strategy for launching and scaling advertising campaigns with budgets from $25,000 to $50,000+;
• Improving efficiency through in-depth analysis of creatives, audiences, and placement optimization;
• Conducting and monitoring A/B testing;
• Setting technical specifications for designers and monitoring results;
• Optimizing campaigns based on tracker data (ROI, CPA, EPC);
• Team management and sharing expertise with junior buyers.