Middle Media Buyer

About the company:

This is an affiliate marketing platform focused on traffic arbitrage and advertiser relationships.

Sources: Facebook

Requirements:

• At least 2 year of experience working with Facebook (preferably in an iGaming CPA team);
• Experience setting up and optimizing advertising campaigns for KPIs (ROI, FTD);
• Understanding of traffic funnels, creatives, and A/B testing;
• Experience working with trackers, proxies, anti-detection browsers, and PWAs;
• Analytical mindset and data management skills

Responsibilities:

• Launching and optimizing Facebook Ads campaigns;
• Testing creatives, hypotheses, and offers;
• Working with trackers and internal reporting systems;
• caling successful campaigns and geographies;
• Monitoring ROI and achieving target KPIs